API Case Study: Lulu
"We’re not a publisher, we’re really a platform."
-Daniel Wideman, Director of Product Management, Lulu
About:
Lulu is creating a new model in publishing — open publishing — that empowers more creators to sell more content to more readers more profitably than ever before. Through our open publishing platform, we are helping creators make works available in multiple formats and markets and improving discovery so buyers can more easily find the content they need.
API's:
Featured Applications:
About this video:
Daniel Wideman, Director of Product Management at Lulu, discusses the traditional publishing model and how Lulu is different. Learn how Lulu is using its API to turn the traditional publishing industry model on its head.
Key Points:
- Overview of traditional publishing model
- Differences between a publisher and a platform
- Overview of Lulu's API program
- Developer use case - BeforeIGrewUp.com
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